Fundraising
Inkind Donations
In-kind donations are goods and services provided to the organization that are either value added or budget relieving. A large portion of the in-kind donations we receive annually are credit for time that our volunteers donate annually, which is valued at $30.75 per hour.
Examples of other in-kind donations include:
- Coca Cola Bottling Company of Northern New England’s annual donation of drink product to support our events
- McDonalds – The Napoli Group providing healthy, quality food options for our competitive events
- Marshall Tent and Event Rental providing tents and materials for our events
- Discounted merchandise or services
- Complimentary use of fields and gym space for Local Programs to use for practices
Winter Water Sports
Nine separate events make up our annual Winter Water Sports Series. At each event participants (Plungers or Dippers) raise funds for Special Olympics by jumping into icy water (Atlantic Ocean or Lake Winnipesaukee) during the winter. In 2021 we introduced a Do-It-Yourself option where Plungers and Dippers recieve an at home kit to take their Plunge/Dip in the location of their choosing.
- Prep School Plunge
- Middle School Plunge
- High School Plunge
- Penguin Plunge
- Law Enforcement Dip
- Middle School Dip
- High School Dip
- Mega Dip
- Winni Dip
Law Enforcement Torch Run
The Law Enforcement Torch Run is a year-round fundraising and public awareness campaign that provides financial support to Special Olympics New Hampshire. Approximatley 1,000 Law Enforcement professionals from nearly 120 agencies in New Hampshire participated in the LETR annually.
New Hampshire’s LETR includes a number of different components:
- Law Enforcement Torch Run
- Fueling Dreams
- Tip-A-Cop & Cop-On-Top events
- Applebee’s Promotion
- Law Enforcement Winni Dip
- Golf Tournament
- Pick-Your-Prize Raffle
- Law Enforcement Torch Run Conference
Funds raised through the Law Enforcement Torch Run cover the costs associated with a new athlete’s participation in Special Olympics.
General Fundraising
General Fundraising includes a number of revenue streams.
Grants
The majority of our grant funding received is through Special Olympics Unified Schools. Special Olympics, Inc. receives a grant from the Department of Education. Special Olympics, Inc., in turn, awards grants to US Programs to implement Special Olympics Unified Schools programming in their state.
We actively research and apply for other grants.
Direct Marketing
SONH, in partnership with Special Olympics, Inc. participates in an integrated direct marketing program. Individuals are solicited via mail, phone, web and email throughout the year. SONH receives 63% of the funds raised through this revenue stream.
Special Events
There are a variety of small special events (excluding WWS and LETR) that make up this revenue stream:
- Auction
- Special Olympics store
- Boston Billiards
- Boston Marathon
- TD Bank
- Dream Ride
- Other third party fundraisers
Corporate sponsors
SONH offers comprehensive, fully customizable corporate sponsorship opportunities. Our goal in creating a customized sponsorship package is to find opportunities that are beneficial for both SONH and the sponsor.
Individual Giving
Donors are solicited throughout the year using the Benevon model. Special Olympics New Hampshire has a system of introducing new individuals to our organization through a Mission Tour which is a one hour introductory event highlighting our work. Mission Tours are held at various times throughout the year. During the tour, attendees will be guided through areas of our work hearing personal stories directly from SONH athletes, volunteers and staff.
Once a year in the fall, we invite attendees from mission tours throughout the year as well as other interested individuals to our annual ask event, the Champions Together Breakfast.
Programs
Funds are raised by programs and areas across the state annually to cover costs associated with running their program (uniforms, transportation, equipment, assessments, etc).